Societe Generale Securities Services (SGSS) has appointed Christophe Baurand as Global Head of Commercial, Marketing and Liquidity Management.
Based in Paris, he reports to Bruno Prigent, Head of SGSS, and joins the SGSS Executive Committee. Baurand replaces Massimo Cotella, who has left Societe Generale to pursue other opportunities outside the group. His appointment took effect on 1st January 2015.
Baurand is responsible for the commercial development and marketing strategy of SGSS, as well as for implementing the different commercial initiatives in the SGSS development and competitiveness plan that was launched in 2014.
“With his experience in Societe Generale group, and, most recently at Lyxor, Baurand will play an important role in steering our efforts to develop our activity and our European and African expansion, thanks to a broad and innovative product offer in line with our clients’ needs”, says Bruno Prigent, Head of SGSS. “Our ambition is to become the service provider of reference for our clients and to continue to grow and strengthen our business."
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